2013 Digital Marketing Trends: Data You Need to Know

This infographic, by Adobe and Econsultancy, breaks down some of the key digital trends  for 2013. It states that 2013 is “The Year of Content” and then shows you the top priorities for marketers  in companies and in agencies. This data came from the Digital Intelligence Briefing, which is available for download.

The main takeaway from this infrographic is that great content marketing is not easy, but it is a “must” for all businesses.  I think all businesses need to start understanding the importance of content marketing strategies and how critical it can be for branding, target marketing and conversion. However, to meet your goals with content marketing it is critical that businesses find the right agency or consultant to help them create strategies that will work.  We have some links to some great guides on how to get started with content marketing.

2013KeyMarketingTrends

About Melissa Fach

AuthorityLabs Community Jedi - Melissa Fach is the owner of SEOAware, LLC that specializes in consulting and training businesses. She is also an associate on the community team at Moz, a writer at CopyPressed, the past Editor of Search Engine Journal and a big cat volunteer. You can find her on Twitter @SEOAware.