Posts By: Melissa Fach

Why Keyword Rank Tracking is Still Important


Folks ask me all the time what AuthorityLabs is. When I explain we offer keyword rank tracking I am often asked why it is needed. I am always surprised at the question. I often find that the people asking are newer to online marketing or SEO and they have read that “keywords” don’t matter. Keywords… Read more »

The Changes in Search & Social in October


We all know that the search and social industry changes rapidly. There were many changes across the niches in October. You may have missed some of these changes, so here is a rundown of the items we feel could be important to you. RankBrain Google has confirmed RankBrain, which is what they call their machine-learning artificial intelligence system… Read more »

Pubcon Las Vegas 2015 Evening Events List


Here is a list of events we know of so far. If more should come up we will add to this list. We look forward to seeing you in 10 days! Monday, Oct. 5 5:30-7:30pm The Pubcon Kickoff Networking Reception at the South Hall Las Vegas Convention Center in Salon A. This is open to all… Read more »

Tips on Networking at #Pubcon Las Vegas 2015


We have a lot of tips for you today. First, we have networking tips from the Pubcon Facebook group and then we have our “Pubcon Survival Tips” hangout video with Dave Rohrer & Simone Heseltine, which is full of tips for networking, making the most out of the conference and handling the after-conference activities. Simon Heseltine  –… Read more »

Last Week’s Search News: What You Need to Know


One thing that is consistent in the search industry is change. This past week there were several changes you should be aware of: Was Panda 4.2 Reversed? On Sept. 4 Barry Schwartz explained that many SEOs have noticed that the changes that came with the Panda 4.2 July 18 release have “reversed or changed significantly.” There… Read more »