Posts Categorized: Featured

Press Releases Still an SEO Strategy? The Experts Speak

Lately I have been surprised at how many times I have seen people/companies with “Press Releases” listed as one of their main SEO strategies. I thought this was an older strategy that was no longer used for “SEO purposes”, but I don’t know everything. So, I thought I would reach out to some of the best of… Read more »

How To Smartly Localize The Ice Bucket Challenge

When you first heard about the ice bucket challenge, you secretly wondered “How can I newsjack this story for my business?” didn’t you? You can be honest. It wasn’t until the PR person you enlisted for help informed you that trying to benefit from such a sincere story was “kind of a jerk thing to… Read more »

Why Flowdock Is My Favorite Communication Tool

Flow-funny

AuthorityLabs uses Flowdock for communication and it has become a tool I really enjoy using on a daily basis. It is so easy to use and it is a great way to stay in touch with everyone throughout the company. I am going to break down the parts of this tool that I love and show you how it… Read more »

Google Carousel Results Appear to Be Expanding

Love them or hate them, it appears that Google’s carousel results are starting to show up in more places. We’re seeing them show up more consistently on searches they weren’t on before. Some of the results are pretty horrible though. Most of these are not National Parks…or even parks at all for that matter. We’re… Read more »

Data Visualization Guide for Marketers

Data Visualization Guide for Marketers

My goal for this guide is to show Internet marketers how they can use all of the various types of charts and graphs at their disposal to visualize their data and find actionable insights. I used Annie Cushing’s MozCon 2014 presentation and her Comprehensive Guide to Excel Charts for Marketers video, along with Microsoft’s guide… Read more »