Posts Categorized: Featured

Knowem: One Tool to Rule Them All

Knowem logo

One of my favorite tools of all time is one I often find marketers have never heard of. A colleague told me just last week they hadn’t heard of it. Seriously? I can’t figure out how they managed to miss it. This single tool can help you get the ball rolling for all of your… Read more »

2 Free Tools for Your Budget SEO Suite

Screenshot from Xenu's Link Sleuth

There are lots of great SEO tools for enterprises and agencies – if you’ve got the money to pay for them. The reality is, most companies have a software budget they have to stay within, and we don’t get all the fun tools we wish we could. I’m in this position now with my current… Read more »

Implementing Schema.org Microdata

Schema.org

Last week, Google, Bing and Yahoo announced collaboration on a single standard for structured markup. Yes, I’m talking about Schema.org and utilizing Microdata for “Rich Snippets.” Since then, many sites have posted about why Schema.org might be good, bad or otherwise for site owners; some balanced, some not. Personally, I think structured markup and machine-readable… Read more »

5 Things I’ve Learned From Google Correlate

google-correlate

If you haven’t taken the time to check out Google correlate yet, head on over there and play around. There are some huge insights to be gained from it, especially if you’re targeting areas of the US with your product or campaigns. 1. Utah: Not good for beer. Great for bikinis. I’m not really surprised… Read more »

Can You Handle Rejection in Link Building?

No

Link building can be an extremely daunting task. SEOmoz did a poll once asking SEOs what their hardest task was, and link building came out #1 (click View Results). When they asked their readers what they’d like to see more of on the blog, link building again scored high. It’s something everyone seems to struggle… Read more »