Posts Categorized: Strategy

96% Of B2B Marketers Suck At Content Marketing

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If you read the headline and squirmed a little in your seat, chances are you’re part of the “content struggle contingent,” that group of would-be content marketing practitioners who knows they should be engaged in content marketing but remains stuck in neutral when it comes  to doing something that adds value to for their prospects… Read more »

Excel 104: Pivot Tables on Mac and PC [Video]

Excel 104: Pivot Tables on Mac and PC [Video]

My first impression of a Pivot Table: They are scary, confusing monsters that always make your data look funky. Once I got over the intimidation of them: They are the magical, unicorn warriors of the Excel world. The main thing that Pivot Tables do is … pivot … your data. Just like you would while trying to… Read more »

101 Wednesday Recap: Basic Formulas in Excel

101 Wednesday Recap: Basic Formulas in Excel

Formulas in Excel are basically the keyboard shortcuts of any program. They make operating through large data dumps 10x faster. Do you spend time copying and pasting over and over to combine or look up data? Then this tutorial will be the start of lots of time saved. You’ll be pony status at the end… Read more »

101 Wednesday: Conditional Formatting in Excel Recap

101 Wednesday: Conditional Formatting in Excel Recap

Formatting in Excel has always been a major point of focus in our 101 Wednesdays Google+ Hangouts. Our latest wasno different. It’s pretty much the Cushing way to focus on making data pretty. It just so happens that we, and you, can use  pretty colors and icons to quickly show how well data is doing… Read more »