Posts Categorized: Strategy

6 Ways to Increase Rankings Using Social Media

social

Search engines like Google, Yahoo, and Bing can populate social media pages as search results. Occasionally, a Facebook business page will even rank higher than the actual business website will. How does this happen? Search engines want to populate results people want. So if users engage with a specific keyword-rich post on Google+ more than… Read more »

How to Respond to Negative Feedback Online

bad-reviews-online

As a business owner, I understand how much it hurts when someone doesn’t appreciate your business or your employee’s hardwork. No matter how hard you try to always put your best foot forward, there will always be someone who has something negative to say about your business. The accessibility and ease of the Internet encourages… Read more »

How to Run a Successful Social Media Contest

happylady

Contests are a great way for businesses to increase engagement and gain leads. Hosting one on social media is even better. With so many ways to engage, share, and make your contest viral, social media is the perfect place to host your next contest. Follow the tips below and you will be on your way… Read more »

Tweets in Mobile Search

Twitter-mobile

As of May 19th, the first tweets in Google search results since the new agreement between Twitter and the search giant began displaying in mobile searches. The first iteration of the roll-out is only for mobile and is currently limited to the US. Google indicates that Twitter content will eventually be available in desktop searches… Read more »