Google Explains PageRank Through 301s

Ever wonder what percentage of PageRank is lost through a 301 redirect? Well here is an answer for you from Google Webmaster Help. Some very interesting information is offered in this video (you have to watch…). There is also a 2nd video below about 301 redirects versus rel=”canonical”.

What are the advantages of 301 redirects over rel=”canonical”?

About Melissa Fach

Melissa Fach is the owner of SEOAware, LLC that specializes in consulting and training businesses. She is also an associate on the community team at Moz, a writer at CopyPressed, the past Editor of Search Engine Journal and a big cat volunteer. You can find her on Twitter @SEOAware.