Citation Labs Tools Make Link Prospecting Fun

Let’s be honest: there is a lot in the day-to-day job of an internet marketer that is downright tedious. But every once in a while you come across a tool that helps make those tiresome tasks enjoyable.

Citation Labs new Outbound Link Scraper and Contact Finder are two such tools, that make the task of link prospecting just a little bit easier.

I’ve spent the last several weeks at work reaching out to bloggers. It’s been a time-consuming, boring chore. When I started using the two new Citation Labs tools the other day, I wanted to stay late at work to keep playing with the tools and keep finding more link prospects.

So what do they do?

Outbound Link Scraper

Say you’ve found a really great directory of sites that is related to your niche. There are several categories and pages with links that you want to look at, but you don’t have time to open each one individually. Collect all of the URLs of the pages with links, and throw them into the Outbound Link Scraper. What you get back is every outbound link on all of those URLs, neatly collected in a CSV file.

I put in 11 URLs, and got back nearly 300 outbound links. It took just a few minutes to run the tool, and saved me 30 minutes or more. It also saved me from the carpal tunnel of copying and pasting that many URLs into a spreadsheet.

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Can You Handle Rejection in Link Building?

Link building can be an extremely daunting task. SEOmoz did a poll once asking SEOs what their hardest task was, and link building came out #1 (click View Results). When they asked their readers what they’d like to see more of on the blog, link building again scored high. It’s something everyone seems to struggle with, despite it being such a key part of SEO.

I’ve spoken on a few link building panels at conferences in the past, hoping to inspire new internet marketers in their link efforts. But if I’m not speaking on those panels, I always make sure to sit in on them, as there’s always some nugget of information dropped that I can use. I devour link building articles for the same reason.

Without a doubt, the biggest hurdle I’ve come across in link building is not having good content to get anyone to link to. But once you’ve got that under control, there’s another giant hurdle to leap.

Rejection.

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Backlink Data & What You Need to Know

We’ve finally got backlink data live.  Here’s what you need to know.

Resolving Domains & URLs

The first thing to notice is this icon Link to Resolved URL which you’ll find to the left of your domain or URL. Before we actually pull link data we resolve the URL you’ve entered into your account. Hover your mouse of that, or click it and you’ll be taken to the page which we get redirected to if your domain / URL is entered into a browser as is.  We do this because we get different link figures depending on how a domain or URL is entered. So, if your redirects are setup correctly, and have been for a while, your backlink figures should be correct.

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Backlink Data is Almost Here!

We’re excited to announce a pretty big new feature which will be live next week. We’ve been working with a few different API’s to bring in backlink data about any website. There aren’t that many sources for this information, and numbers from these sources can vary widely, which is why we decided to give you all of them, and let you choose which metric to look at. We’ve successfully incorporated data from Yahoo!, SEOmoz and MajesticSEO. We’re also pulling, in real-time, the latest blogs linking to any site. Here’s a preview of what you’ll see very soon.

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