Posts Tagged: SEO

The MyBlogGuest Penalty: What It Means for You

Matt Cutts, the head of the Webspam Team at Google, has spent a lot of time the past couple years gunning for link networks, sites that exist solely to manipulate search engine rankings. But Cutts’ crusade isn’t stopping with penalizing the link networks, which are considered a seedy practice by most search engine optimization companies…. Read more »

Top 7 SEO Tactics in a Post-Penguin 2.0 Era

google

Being the top dog in the search engine realm, Google has the luxury of essentially dictating the state of the SEO industry. Whenever they decide to tweak their algorithm via updates like Panda, Penguin and Penguin 2.0, this heavily impacts which tactics are effective and which ones become defunct. To achieve favorable rankings and maintain… Read more »

How to Compete with the Big Brands for SEO Rankings

If you’re a smaller business and competing in an industry with big brands that perpetually dominate the search results, it can be tough. At times, you probably get frustrated and simply feel like you’ve been run over. No matter what you do, you feel like you can’t break through to gain the recognition you deserve…. Read more »

Google Panda Update: 24th Data Refresh Rolling Out

  Yesterday, Google announced that a new Panda data refresh affecting 1.2% of English queries. This is the 24th refresh of the Google Panda update, and for those of you who don’t know what Panda is, let me give you some brief information on the Panda update. What the Panda? Google Panda is a change… Read more »

Can Bad SEO Hurt Your Brand?

Angry bride

A friend of mine is engaged, and I am to be one of her bridesmaids. As a four-time bridesmaid, I’ve unfortunately been to more wedding blogs and bridal shop websites than a sane human should. Some are fantastic, doing everything SEOs recommend: engaging and well-written content, a solid back link profile, good information architecture, attractive… Read more »

Knowem: One Tool to Rule Them All

Knowem logo

One of my favorite tools of all time is one I often find marketers have never heard of. A colleague told me just last week they hadn’t heard of it. Seriously? I can’t figure out how they managed to miss it. This single tool can help you get the ball rolling for all of your… Read more »