Click Rate for Organic Rank Positions

I was curious as to how much more traffic a site could get if it was #1 vs. #2 and ran across this post from Jim Boykin’s blog. Evidently the data is from AOL from around 2006, which is a old but still relevant. This is why the SEO industry is getting larger every year compared to other marketing outlets given the current economic conditions we’re in.

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Search is Social

Search Is Social‘Social media’ is the new craze because of how large sites like Facebook, MySpace and Twitter are getting. The web has been social since it’s existence, it’s all about communication and getting information from one place to another. Forums were around way before MySpace. These concepts aren’t new they’ve just been implemented in a way that makes it easier for people to connect.

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Canonical Tag is Useless

The canonical tag is simply a way to silence webmasters.Webmasters and Duplicate Content

Yesterday at SMX West it was announced that Google, Yahoo! and Live have agreed upon a method to help webmasters define original content within a site. The canonical tag is a meta tag used to tell search engines which page to list in SERPs when multiple listings of the same, or very similar content exist in their databases.

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Ranking Reports are a Necessary KPI

There’s a long standing debate about ranking reports as an KPI (key performance indicator) for the success of an organic SEO campaign. Obviosly, we like ranking reports :)

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This post will go into a few reasons why they are necessary, and valuable data to have. Lots of people have weighed in on the topic …

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SilverPlatter.info – SEO Site Review

SilverPlatter.info is one of the best sites for Phoenix music. The site was recently updated, so I was poking around and realized they could do a lot of things better with regards to search. I’ve outlined a few things for them here. The people who run it don’t do it for the money, they’re simply trying to foster the music community in the valley. It’s desperately needed, and appreciated by music lovers here. Hopefully they’ll implement some of the things I talk about.

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Small Business SEO is All About Content

There are literally hundreds of factors that go into search engine optimization, and it’s difficult for most people to think about all of them.  That’s why companies are hired to perform SEO services, because they have the know-how and experience to get people ranked. Small businesses usually don’t have the resources to hire someone who’s going to do a great job for them. Like most things in life, you pay for what you get with SEO service providers. These days a lot of small business are trying to be smarter about search on their own. It’s not impossible to teach yourself SEO, if you have the time and desire anyone can learn enough to get by.

The best way for small businesses to increase their visibility online is through frequent and quality search friendly content generation.

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