What Makes Someone Leave a Website [Infographic]

By Melissa Fach on March 20, 2013

This infographic by KISSmetrics breaks down 8 areas of a website that often have issues that can cause visitors to leave a website. Each area also includes “what not do” and “how to fix” common problems. Three areas mentioned that I really agree with are:

  • #3 Bad Content Structure – I will not hunt for info, I will just leave.
  • #4 Obtrusive Use of Audio and Video – please people turn these off!
  • $5 The Registration Requirement – If I am required to register I just leave.

I think this infographic can be very educational for business owners and web development agencies trying to educate business owners.

leaves-a-website

Filed Under: Featured, Infographics

About Melissa Fach

Melissa Fach is the owner of SEOAware, LLC that specializes in consulting and training businesses. She is also an associate at SEOmoz, the current Editor of Search Engine Journal, an associate editor at CopyPressed and a big cat volunteer. You can find her on Twitter @SEOAware.

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