Posts By: Ashley Ward

Marketing Made Sexy: How to Market a Boring Industry

Some brands can be more appealing to market for than others. This isn’t always the business’ fault, as it is the industry they’re in. With the right attitude and knowledge, any industry can quickly be marketed as “sexy” and have the appeal needed to attract the right demographic. Apple is a great example of a… Read more »

Twitter Advertising 101: How and Why to Advertise on Twitter

Are you an active Twitter user? If so, you’ve probably noticed a few posts a day labeled “Promoted”. These are Twitter’s advertised Tweets and are advertised by 100,000 different profiles. With that low of an amount of advertisers on Twitter, this social network makes for a much less competitive place to advertise on with over… Read more »

Grow Your Email List With These 9 Tips

Each morning as we sip our coffee we sift through our inbox. It used to be the newspaper, but now we’re prone to everything digital and with the help of mobile we can literally check our email from anywhere. Having that capability is reason alone to want to grow email subscribers and reach a larger… Read more »

8 Digital Marketing Resolutions You’ll Want to Keep

It’s habit. As one year comes to an end, planning and setting goals for the next year begins. Even if you aren’t an official resolution maker, the feeling of a fresh new year can spark inspiration for improvement. As digital marketers, there is always room for improvement, especially when it comes to discovering different ways… Read more »