Posts By: Ashley Ward

How To Use Twitter Cards To Drive Engagement

As of the first quarter of 2015, Twitter averaged 236 million monthly active users. Although there’s debate on which social network is supreme, 236 million active users is a lot of potential leads and customers ready to engage. Competing with 500 million tweets published each day, Twitter Cards is a way for marketers and business… Read more »

Google Launches Alphabet and Takes Over All of the Letters

In case you haven’t heard, there’s a new kid on the block. Although the name may take you back to your childhood playing with blocks labeled, “A, B, C”, Google’s newest announcement is one to be excited about. Google made the announcement in their usual way, a blog post, with a little defense and a… Read more »

Blog Writing Tips: How to Craft the Perfect Blog Post

Most people assume content marketing begins and ends with blogging. Allow me to burst your bubble right in the beginning of this post: It doesn’t. Blogging is an essential part of content marketing, as well as SEO, but is so much more for businesses. Blogging is a way to connect with customers and partners, introduce new… Read more »

Email Marketing 101: How to Use Email Marketing to Drive Traffic

Featuring different products, news, updates, and event info, email newsletters are a quick and easy way to get info you need to all of your subscribers at once, while encouraging them to take action. Twenty percent of marketers say their business’ primary revenue source is from email operations. Luckily for us, there are several different… Read more »

How To Make Your Business Mobile: Part 2

When it comes to mobile marketing, don’t be afraid to think outside the box. There’s the most basic and mandatory ways to update your mobile marketing, which we discussed in Part 1 of How to Make Your Business Mobile, and then there’s ways to take it a step futher. Mobile-responsive websites, local search, and mobile… Read more »

How To Make Your Business Mobile – Part 1

April 21, 2015 was the first official day of Mobilegeddon and the first day Google began quantifying mobile-friendliness as a ranking factor. How responsive your website and business information is for mobile is now a part of Google’s ranking. Several of the top players in the industry warned marketers about Mobilegeddon and how it would… Read more »