Posts By: Ashley Ward

9 Things Digital Marketers Have to Be Thankful For

With Thanksgiving right around the corner, it only felt proper to reminiscence on all of the wonderful things digital marketers have to be thankful for. It’s easy to get swamped under the pressure of ranking on page one and having the most engaged business page on Facebook, but there are a lot of bonuses digital… Read more »

Digital Marketing in 2016: What to Expect and How to Prepare

It’s been an exciting year for digital marketers with the launch of #Mobilegeddon, virtual reality becoming a thing, algorithms continuing to change, and advertising data becoming easier to access. Next year we can expect even more exciting, and somewhat irritating, advancements for the cyber world. Take note of the advancements below as you begin to… Read more »

18 Ways to Improve Your Holiday Email Marketing

There is such thing as too many emails, especially around the holiday season. That’s why we’ve developed these 18 ways to improve your holiday email newsletter opens, conversions, and subscriber experience. Afterall, the last thing you want to receive from Santa is unsubscribers! 1. Use a Mobile-Friendly Template Last year retailers reported 50% more traffic coming… Read more »

9 Steps to Creating a Social Media Presence

Trying to manage social media for a business can be a heavy task to take on. The immediacy of social media makes businesses feel the need to consume themselves with every social channel, tweet, and pin. Luckily, there is a way to maintain a strong social media presence for your business without spending 8 hours… Read more »

Twitter Releases Brand Management Feature For Advertisers

On Monday, October 26 Twitter announced their newest analytics tool, Brand Hub. With tweets about businesses being published each day, Twitter did a favor to their advertisers and designed a brand management tool. In doing so, they have also created an idea pool for business owners to generate new ideas for their company, while monitoring… Read more »

4 Tips to Increase Your Mobile Conversions

Not only does Google favor mobile-friendly websites, but people do, too. Everyone from the laying in bed browser to the Pinterest addicted online shopper is using their mobile device more than ever. That means the opportunity for conversions is at an all time high for responsive websites, especially since mobile shoppers are converting at a… Read more »