Posts By: Ashley Ward

Data Overload: The Issue With Being Too Data Driven

Big data analytics has permanently altered the marketing landscape – making things a bit more complicated. The data that companies have access to today is like a treasure trove of actionable insights which can be leveraged to improve the way business is done. Digital marketing thrives in the world of data-born dashboards. And as a… Read more »

How to Use Your About Page For New Content, SEO and More

Once upon a time, you had a seed of an idea that grew into something more. You established a vision, set actions in motion and ultimately actualized that idea in the form of a business. This, and everything that has happened since you brought your dream of starting a business to reality, is your company… Read more »

The Biggest and Most Important SEO Predictions for 2018

With the holidays getting near, everyone is getting ready to ring in the New Year. Before we all put on our party pants for New Year’s Eve and shout a countdown to midnight, let’s start with another countdown of what 2018 will bring for SEO. So much went down throughout 2017 that evolved our SEO… Read more »

5 Ways to be Mobile First in 2018

It’s hard to believe 2017 is already coming to a close, but here we are. A new year is just a few days away, and we’re looking ahead at one of this year’s biggest trends and rapidly evolving platforms: mobile. Mobile searches have been picking up steam for a while now, and they show no… Read more »

Be Aware of These SEO Trends For 2018

In the famous words of the esteemed Ferris Bueller, “SEO moves pretty fast. If you don’t stop and look around once in a while, you could miss it.” Okay, he might not have been talking about SEO, but the idiom still works. With 2017 rolling to a close, it’s the perfect time to look ahead… Read more »

7 Tips for Optimizing Your Holiday SEO 

The holiday season is now upon us, and there’s no better time to unlock your latest and greatest content and engage your audiences. As always, from about mid-November until the end of the calendar year marks an incredibly sales-pitch-heavy time for your customers. Across every digital medium they use, they are completely inundated with marketing… Read more »