Posts Categorized: Internet Marketing

6 of the Most Common SEO Mistakes

SEO-mistakes

Search engine optimization can make or break a website. If a website is created and published in cyberspace without any type of SEO strategy or practice, it’ll continue to sit alone in cyberspace, most likely hanging out with Pluto. SEO is an ever evolving task that requires research, time, and best practices knowledge. What worked… Read more »

The Realities of Link Building in 2015

Robot.txt

Link Building has been one of the major tenants of SEO from the very beginning of the digital era. It continues to be an important ranking factor today. But there’s no doubt that as the search engines have changed so has the process of building valuable links. We recently had a long conversation about the… Read more »

The Four Fixes To Avoid The Google Mobile-Apocalypse

Mobile-Apocalypse-Mobilegeddon

The Scarlet Mobile Letter If your client has recieved this email then you are among the thousands of SEOs who have been shaken into action by Google’s pending mobile update. Could I include graphs and infographics that show the increase in mobile use by online customers, of course but that’s not really important right now…. Read more »

Learning How to Everything Part 1: 5 Tools All Online Marketers Should Use

Marketing-tools

Wearing multiple hats in the online marketing world has become a necessity. With the Internet and leading social networks constantly developing new protocols and guidelines for online business success, it’s essential to have multiple skillsets and to adapt quickly. Very rarely will a social media specialist only focus on writing Facebook posts and an SEO… Read more »

2 Vital Steps To Improve Your Digital Marketing: An SEO Podcast

Steps-Jeremy

SEO Podcast & Companion Blog Post I sat down with Clark Buckner of Technology Advice and recorded this podcast where we ended up talking about three things that I’ve been able to do over the years that have helped me improve my digital marketing. These can be applied equally by in-house online marketing positions as freelance and… Read more »

Facebook Advertising 101

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You’re advertising on Google, writing blogs with keyword phrases, doing local search, and have a killer website. So why fork out even more marketing money and time for Facebook? At the end of last year, Facebook reported 890 million daily active users on average. In English, that means 890 million people, worldwide, were actively logging in and… Read more »