Posts Categorized: Internet Marketing

Facebook Advertising 101

You’re advertising on Google, writing blogs with keyword phrases, doing local search, and have a killer website. So why fork out even more marketing money and time for Facebook? At the end of last year, Facebook reported 890 million daily active users on average. In English, that means 890 million people, worldwide, were actively logging in and… Read more »

Be True To Thyself, O Small Business Website

My wife recently fell in love with a store here in Nashville. It’s called The Fabric Studio and it’s located in an awkward gentrified building in a semi-industrial area of south Nashville near The Sounds Stadium & Gabby’s “legendary” Burgers. I was impressed by how much care, attention and loving detail went into making it a… Read more »

Don’t Get Hacked: Steps To Secure WordPress

A couple weeks ago, I was in California and met someone whose site was hacked, and he was completely unaware. I took on the clean-up of his site and set out to make sure that in the future his site was safe from falling prey again. That process has really sobered me up, and made… Read more »

Google Analytics Audit – Conversions, Goals & Ecommerce

This is part 2 of my Google Analytics Audit. The first part focused on the code and settings in Analytics. I thought the topic area of conversions and conversion metrics should have it’s own in-depth review so I got in touch with a couple of experts to help give us some helpful perspectives on the… Read more »

9 Things You Might Be Getting Wrong With Your Blog Images

Carrots

When you construct a blog post it’s important to have the right visual content. I believe it can actually be as important as the writing in most cases. In the name of corny awesome Buzzfeed style listicles I’ve outlined some of the most common errors I see professionals and non-professionals make with their blog image choices. Here… Read more »