Posts Categorized: Tips

Defining Google’s Adwords Express

Struggling to make Adwords work for your business? Taking course after course and attempting to crack the keyword code? If so, AdWords Express may be a perfect advertising alternative for your business. Google designed AdWords Express, also known as AWE, to be a simpler alternative to Adwords for small businesses and first time advertisers. Adwords… Read more »

Time Becomes a Factor in Facebook’s Newest News Feed Update

Once again, Facebook has made another update to it’s News Feed algorithm. ​This algorithm is updated frequently by Facebook to help improve user experience and satisfy what kind of posts actually want to be seen in News Feeds. To figure this out, Facebook asks thousands of people each day for feedback on their individual News… Read more »

SMS Marketing 101: How to Run a Successful Text Messaging Campaign

Think text message marketing isn’t right for your demographic? Think again! Over 80% of American adults text, which makes it the most common cell phone activity. Unlike social media networks with a range of age in demographics, adults and teenagers are both using text messaging as a communication method. With a 98% open rate, while… Read more »

Essential Mobile Marketing Tips For Small Businesses

Mobile marketing is here to stay. More and more people are using their mobile devices to access everything a desktop can. From text messages, to search results, online shopping, social media, and more, smartphones have almost all of the capabilities a computer does, giving companies another platform to market towards. Since #Mobilegeddon, 68% of companies… Read more »

Best Affiliate Plugins For Your WordPress Website

Affiliates are a great way to drive traffic to your website, increase sales, and exposure. Having multiple affiliates can help a business grow faster, but is also difficult to manage and track. Each new affiliate means new links, traffic, and sales from your website, all of which need to be accounted for and can be… Read more »

Landing Page 101: How to Make Your Best Landing Page, Yet

Whether you’ve created a hundred landing pages or don’t know how to create your first, there is always room for improvement (and conversions) with landing pages. Especially since only 2​2% of businesses​ are actually satisfied with their conversion rates.​ More often than not, businesses are missing out on potential conversions because of poorly thought out… Read more »