The Changes in Search & Social in October

We all know that the search and social industry changes rapidly. There were many changes across the niches in October. You may have missed some of these changes, so here is a rundown of the items we feel could be important to you.


Google has confirmed RankBrain, which is what they call their machine-learning artificial intelligence system that’s used to help process search results. We have a collection of articles that will tell you everything you need to know:

A Google Warning for Webmasters

Google announced that they will take action on websites that intentionally or unintentionally place sneaky mobile redirects on their site in their blog post Detect and get rid of unwanted sneaky mobile redirects.

Google Penguin 4.0 Coming Soon

Get your sites ready. Search Engine Land reports that there will be a Penguin update in the next 2 months. SEL also reported in early October that Panda 4.2 was still rolling out.


Facebook Changes

Every business needs to pay attention to Facebook news because they are just getting more and more important for brands, large and small.

Instagram News

Twitter News

About Melissa Fach

AuthorityLabs Community Jedi - Melissa Fach is the owner of SEOAware, LLC that specializes in consulting and training businesses. She is also the Community Jedi at AuthorityLabs, the Social Community Manager for Pubcon, a past Editor of Search Engine Journal and a big cat volunteer. You can find her on Twitter @SEOAware.

Filed under: Strategy