TV Goes Social: The Rise of the Second Screen [Infographic]

Television is changing right before our eyes. It is not just about the programming – that is obvious. But rather it is about the way we wacth television. In fact, TV viewers are increasingly watching their favorite programs with their mobile devices in hand, whether that be a smart phone (as I do), tablet or even a good ol’ laptop. These devices are being used to compliment the viewing experience by searching for detailed information on what they are watching, or connecting with others, or even to just generally browse the Internet or check email during commercials. This “second screen” trend is changing television viewing in some surprising ways.

In the following infographic originally published by, see how television is going social with the rise of the second screen. Then be sure to comment and let us know if you fit into this growing trend or that you are more of a traditionalist.



About David Wallace

David Wallace, co-founder and CEO of SearchRank, is a recognized expert in the industry of search and social media marketing. Since 1997, David has been involved in developing successful search engine and social media marketing campaigns for large and small businesses. Additionally, David is the chief editor at Infographic Journal, a blog that highlights the best in infographics. Follow David on Twitter and Google+.

Filed under: Infographics