In this video David Mihm, the Director of Local Search Strategy for SEOmoz, reviews the evolution of the Google local algorithm.
This is important for business owners to watch so they can see how algorithms change and evolve, but more importantly businesses will know if the local search advice they are given by SEO’s or search consultants is recent/valid.
David speculates on what he thinks Google will do in the future. David is a very respected man in the search industry. I would pay close attention to his “speculations” and perhaps start engaging in marketing options he thinks will be a factor in the future.