SMS Marketing 101: How to Run a Successful Text Messaging Campaign
Think text message marketing isn’t right for your demographic? Think again! Over 80% of American adults text, which makes it the most common cell phone
Think text message marketing isn’t right for your demographic? Think again! Over 80% of American adults text, which makes it the most common cell phone
Mobile marketing is here to stay. More and more people are using their mobile devices to access everything a desktop can. From text messages, to
Looking for digital marketing events to fill your calendar with? Below are some of the greatest, latest, and longest lasting digital marketing conferences in America.
Sometimes all it takes is a thoughtful statistic to persuade a client into finally updating their website, or deciding on the right content marketing strategy.
Affiliates are a great way to drive traffic to your website, increase sales, and exposure. Having multiple affiliates can help a business grow faster, but
Whether you’ve created a hundred landing pages or don’t know how to create your first, there is always room for improvement (and conversions) with landing
Making money online is a lot like learning to cook. I was craving Korean BBQ, but the restaurant I loved was closed. Instead of just
SEO has always been an area of constant change. From its inception in the early 2000s when webmasters started figuring out they could manipulate results
In Part 1 of Social Media Best Practices, we reviewed different tactics and tips to improve business accounts for Twitter, Facebook, Instagram, and LinkedIn. Part
Social media has become a staple for branding and growing businesses. With 3 billion internet users, and 2.1 of those billion users using social media
With over 1.5 billion monthly active users, Mark Zuckerberg and the Facebook team has to expect that feedback is going to happen. As with anything
Search Engine Optimization has changed a lot in a decade. In April, I’ll celebrate my 10th year as an independent marketing consultant after leaving WeBuildPages
Some brands can be more appealing to market for than others. This isn’t always the business’ fault, as it is the industry they’re in. With
Are you an active Twitter user? If so, you’ve probably noticed a few posts a day labeled “Promoted”. These are Twitter’s advertised Tweets and are
On January 21, Facebook released their new real-time place for Facebook users to experience sports in real-time. Similar to hashtags on Twitter, this new place
Update: We were informed using the official name of the football game being played on February 7th is prohibited unless stating facts about it, so
Each morning as we sip our coffee we sift through our inbox. It used to be the newspaper, but now we’re prone to everything digital
This episode of #AuthorityLabsLive was originally streamed live on January 13 with featured guest Eric Enge of Stone Temple Consulting and hosted by Melissa Fach, produced by
It’s habit. As one year comes to an end, planning and setting goals for the next year begins. Even if you aren’t an official resolution
This episode of the #AuthorityHoA was originally streamed live on December 16 with featured guests Jeff Coyle Chief Revenue Officer at MarketMuse, Eric Van Buskirk Founder of
In efforts to become the exclusive provider of search and search advertising services, Bing’s partnership with AOL is now in full effect, adding another top